Garrison: Garrison is a private label
brand that specializes in providing home
comfort products such as water heaters
and HVAC equipment.
With Garrison's initial launch of its HVAC offerings, I created a series of ads
highlighting Garrison HVAC and their
product features. The design goal was to
convey a feeling of comfort and present
a clean, uniform aesthetic establishing a
strong identity for the Garrison brand.
Barnett: Barnett's primary customers are professional plumbing, electrical, HVAC,
and building contractors. The company sells major brand names, but also offers its own private label alternatives at value prices.
Barnett launched a website for its VMI
(Vendor Managed Inventory) program.
By visiting this site customers could find information about the VMI program and
view a small series of humorous YouTube
videos geared toward the loss of inventory.
As a driver to the site I created this ad
playing off elements from one of the videos.